Bring your
passion to a place

About us

Ann Taylor embodies and celebrates the spirit, heritage, and confidence of American women leading the lives they love. Since its beginnings, Ann Taylor has been committed to providing women with everything they need to feel inspired and motivated as they navigate their multifaceted lives. Our effortlessly polished styles are thoughtfully designed to go anywhere—from the office to special occasions (and everywhere in between).

Discover a culture centered on empowering employees, with access to industry leaders and tools you need to expand your skills and stretch your abilities. We'll meet you at every milestone with opportunities and benefits to make life better in and outside of work (not to mention your closet). Ready to join us?

About the Role

This role is on the Brand Marketing team which orchestrates the brand’s annual and seasonal omni-channel marketing strategies and initiatives across every interaction with our clients. This team champions and enhances the Ann Taylor brand positioning across all channels of communication and spearheads innovative client acquisition, retention and reactivation approaches. The Coordinator of Brand Marketing is responsible for supporting the implementation and execution of the brand marketing initiatives. This highly cross-functional position will work closely with internal partners to drive engagement throughout the client lifecycle across all channels.

The impact you can have

• Support the execution of brand marketing plans in collaboration with the creative, visual merchandising, client experience, public relations, merchants, social, digital, and store communications teams
• Ideate seasonal in-store marketing strategies designed to drive traffic and engagement including on product marketing, store signage, branded events and experiential marketing activations
• Works closely with Manager and Assistant Manager to execute seasonal marketing strategies designed to drive traffic and engagement including on product marketing, store signage, branded events and experiential marketing experiences
• Maintain marketing calendar on a daily basis, to ensure key dates and messaging direction is up to date and teams are informed.
• Provide monthly messaging and product focus direction to cross-functional teams and communicate any changes or updates as needed.
• Create monthly and ad-hoc briefs that support marketing initiatives across channels
• Track and analyze campaign performance to measure KPIs, identify learnings and propose improvements.
• Partner with cross functional teams to measure and evaluate the effectiveness of key programs and provide recommendations for the future
• Maintain cutting-edge knowledge of the evolving multi-channel marketing space

You’ll bring to the role

• Bachelor’s degree in Marketing, Business or Communications preferred
• 1-2 years experience + a demonstrated interest in marketing and fashion/retail
• Team player with proven ability to work effectively with cross-functional teams
• Ability to work both in a team and independently
• Strong analytical skills and clear understanding of financial measurements
• Outstanding verbal and written communication skills
• Demonstrated ability to multi-task in a fast-paced environment
• Familiar with Microsoft (Word, Excel, Outlook, PowerPoint) and Google (Drive, Sheets, Slides) applications

Benefits at KnitWell Group

• Merchandise discount at our brands: 50% off regular-priced merchandise at Ann Taylor, LOFT, Lane Bryant, Talbots and Haven Well Within (in store and online)  

• Support for your individual development plus career mobility within our family of brands    

• A culture of giving back – local volunteer opportunities, annual donation and volunteer match to eligible nonprofit organizations, and philanthropic activities to support our communities*   

• Medical, dental, vision insurance & 401(K) retirement*  

• Employee Assistance Program (EAP) 

• Time off – paid time off & holidays* 

• The target salary range for this role is: $25 - 26/hr.  

*Any job offer will consider factors such your qualifications, relevant experience, and skills. Eligibility of certain benefits and associate programs are subject to employment type and role.

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Location:

Times Square Tower-ANN-New York, NY 10036

Position Type:

Regular/Full time

Equal Employment Opportunity
The Company is an equal opportunity employer and welcomes applications from diverse candidates. Hiring decisions are based upon a candidate's qualifications as they relate to the requirements of the position under consideration and are made without regard to sex (including pregnancy), race, color, national origin, religion, age, disability, genetic information, military status, sexual orientation, gender identity, or any other category protected by applicable law. The Company is committed to providing reasonable accommodations for job applicants with disabilities. If you require an accommodation to perform the essential duties of the position you are seeking or to participate in the application process, please contact myHRSupport@knitwellgroup.com. The Company will make reasonable accommodations for otherwise qualified applicants or employees, unless such accommodations would impose an undue hardship on the operations of the Company’s business. The Company will not revoke or alter a job offer based on an applicant’s request for reasonable accommodation.